Two accolades for Away Resorts at Beautiful South Awards
Pioneering UK holiday park operator Away Resorts won two awards at the prestigious the Beautiful South Awards at the Grand Brighton.
Away Resorts’ Whitecliff Bay Holiday Park in Bembridge on the Isle of Wight and its woodland retreat of Sandy Balls Holiday Village in the New Forest scooped silver and bronze respectively in the Camping, Caravanning and Holiday Park/Village category at the glittering ceremony last night, organised by Tourism South East and Services for Tourism. The awards aim to shine a spotlight on the whole host of quality and successful hospitality businesses throughout the southeast.
Away Resorts operations director Greg Lashley said: “We are delighted to receive these two awards in the prestigious Beautiful South Awards.
“Our staff at Whitecliff Bay and Sandy Balls work hard all year round to ensure that we provide our guests with the best holiday experience. Away Resorts’ multi-million-pound investment in these parks over recent years ensure that we can continue to offer the most memorable of holidays, as well as helping to shine a light on the Isle of Wight and the New Forest as spectacular holiday destinations, bringing a welcome financial boost to the local economies.
“It feels great to be recognised for our hard work by others in the business.”
Whitecliff Bay has had a busy 2018 following a £1 million investment in the seaside holiday resort by owners Away Resorts.
And as part of the new investment, Whitecliff Bay welcomed a completely new holiday home – the first of its type in the UK
Taking its inspiration from great British rock music, the Rockstar holiday home pays homage to the UK’s best and biggest rock legends with an interior décor that has more than a hint of country chic – and Whitecliff Bay was one of the first holiday parks in the country to have this type of accommodation.
The investment has also led to the installation of 45 new holiday homes and lodges on the Crosswinds development at the holiday park, many of have hot tubs.
Whitecliff Bay also had a busy calendar of events for 2018, kicking off with the Colour Festival in July, Foodstock Festival, the Rock the Bay music festival and the epic Cream Pie Fight weekend August.
Whitecliff Bay’s sister holiday park, Sandy Balls in the New Forest, has also been named as a finalist in the Camping, Caravanning and Holiday Park/Village category in the Beautiful South Awards.
Sandy Balls has also benefitted from a £1 million investment into new accommodation, in particular The Zen, which is exclusive accommodation to Sandy Balls. It is an innovative type of holiday home designed to be calm, relaxing and simply a perfect space to chill out with friends and family in the woodland retreat of Sandy Balls.
Away Resorts has also made significant investment in facilities at Sandy Balls, spending £400,000 earlier this year on rebranding and re-launching Aubrey’s Forest Kitchen, giving it a new look inspired by its forest sitting with restyled seating in the restaurant, a new bar area and a new outdoor dining space and a Starbucks coffee offer. The restaurant’s name pays homage to one of the original founders of Sandy Balls, Aubrey Westlake.
The operator has also invested £300,000 on refurbishing some of the existing holiday village accommodation, £100,000 on improvements to the indoor pool and £240,000 on landscaping the village square.
And for 2019, Away Resorts is investing £10 million into creating and landscaping a new development of 108 new accommodation units in its woodland retreat of Sandy Balls Holiday Village in the New Forest, continuing the evolution of this famous UK holiday destination.
The new accommodation will be a combination of cottage-style lodges and new treehouse-inspired accommodation, many of which will have car-charging points, and will be able to sleep up to eight guests.
The development will have landscaping that is native to the New Forest and will also feature new additions such as mini kitchen gardens that could be used for educational purposes.
It is estimated that half of the new development will be ready by Easter next year with the remaining holiday homes welcoming guests by Whitsun.